Veidlapa Nr. M-3 (8)
Study Course Description

Public Communication

Main Study Course Information

Course Code
LUSDK_187
Branch of Science
Library Science; Media and communications
ECTS
3.00
Target Audience
Social Welfare and Social Work
LQF
Level 6
Study Type And Form
Full-Time; Part-Time

Study Course Implementer

Course Supervisor
Structure Unit Manager
Structural Unit
Department of Rehabilitation
Contacts

Riga, 26a Anninmuizas boulevard, socdk@rsu.lv, +371 67061575

About Study Course

Objective

To master knowledge of the role of communication, information and mass media in modern political processes, and to build understanding of the components of the communication process and the specificity of its management, to develop communication skills and abilities, to understand the wishes, interests and needs of the parties involved in this process, to provide insight into the diversity of communication processes and their details.

Preliminary Knowledge

Knowledge in the field of social processes and politics.

Learning Outcomes

Knowledge

1.Students can tell about the elements and building of confident communication, as well as the objectives and tasks of the European Union and Latvian national communication policy, can name the national and European Union communication entities, their objectives and tasks.

Skills

1.Students are able to prepare a speech for public presentation, to establish confident communication for everyday and professional needs. Able to perform an elementary analysis of political information, can explain the topical issues of communication and interaction between subjects of the political system of the European Union and Latvia.

Competences

1.Students will be able to choose appropriate forms of communication and mass media, establish dialogue with institutions, explain government decisions to clients, activate clients for active civic involvement. Will be able to evaluate the context of public communication, manage and influence the communication process.

Assessment

Individual work

Title
% from total grade
Grade
1.

Individual work

-
-
Studies of literature, study and selection of theoretical material. Participation in lectures, classes. Participation in group work. Preparation of a presentation.

Examination

Title
% from total grade
Grade
1.

Examination

-
-
Participation (activity) in lectures (10%), participation (activity) and quality of answers in seminars (15%), preparation and presentation of a presentation (25%), individual work – report (25%), examination (25%)

Study Course Theme Plan

FULL-TIME
Part 1
  1. Lecture

Modality
Location
Contact hours
On site
Auditorium
2

Topics

Importance of non-verbal language in the communication process
  1. Class/Seminar

Modality
Location
Contact hours
On site
Auditorium
2

Topics

Role of appearance in building confident communication
  1. Lecture

Modality
Location
Contact hours
On site
Auditorium
2

Topics

State communicators. State communication and ethics.
  1. Class/Seminar

Modality
Location
Contact hours
On site
Auditorium
2

Topics

Face-to-face communication. Greeting, acquaintance, farewell. Phone communication.
  1. Class/Seminar

Modality
Location
Contact hours
On site
Auditorium
2

Topics

Presentation and performance
  1. Lecture

Modality
Location
Contact hours
On site
Auditorium
2

Topics

State policy, public governance and information.
  1. Class/Seminar

Modality
Location
Contact hours
On site
Auditorium
2

Topics

Raising public awareness
  1. Class/Seminar

Modality
Location
Contact hours
On site
Auditorium
2

Topics

Censorship, propaganda, restriction of information
  1. Class/Seminar

Modality
Location
Contact hours
On site
Auditorium
2

Topics

Presentation and performance
  1. Class/Seminar

Modality
Location
Contact hours
On site
Auditorium
2

Topics

Confident communication. Listening as a component of conversation.
  1. Class/Seminar

Modality
Location
Contact hours
On site
Study trip
2

Topics

Saeima of the Republic of Latvia
  1. Class/Seminar

Modality
Location
Contact hours
On site
Auditorium
2

Topics

Legal regulation of information flow.
  1. Lecture

Modality
Location
Contact hours
On site
Auditorium
2

Topics

Speech as a form of communication
  1. Class/Seminar

Modality
Location
Contact hours
On site
Auditorium
2

Topics

Public opinion, manipulations with it.
  1. Class/Seminar

Modality
Location
Contact hours
On site
Auditorium
2

Topics

Face-to-face communication. Greeting, acquaintance, farewell. Phone communication.
  1. Class/Seminar

Modality
Location
Contact hours
On site
Auditorium
2

Topics

Involvement of society
Total ECTS (Creditpoints):
3.00
Contact hours:
32 Academic Hours
Final Examination:
Exam
PART-TIME
Part 1
  1. Class/Seminar

Modality
Location
Contact hours
On site
Auditorium
2

Topics

Censorship, propaganda, restriction of information
  1. Class/Seminar

Modality
Location
Contact hours
On site
Auditorium
2

Topics

Legal regulation of information flow.
  1. Lecture

Modality
Location
Contact hours
On site
Auditorium
2

Topics

State policy, public governance and information.
  1. Lecture

Modality
Location
Contact hours
On site
Auditorium
2

Topics

State communicators. State communication and ethics.
  1. Class/Seminar

Modality
Location
Contact hours
On site
Auditorium
2

Topics

Presentation and performance
  1. Class/Seminar

Modality
Location
Contact hours
On site
Auditorium
2

Topics

Confident communication. Listening as a component of conversation.
  1. Class/Seminar

Modality
Location
Contact hours
On site
Auditorium
2

Topics

Face-to-face communication. Greeting, acquaintance, farewell. Phone communication.
  1. Class/Seminar

Modality
Location
Contact hours
On site
Auditorium
2

Topics

Raising public awareness
  1. Class/Seminar

Modality
Location
Contact hours
On site
Auditorium
2

Topics

Involvement of society
  1. Class/Seminar

Modality
Location
Contact hours
On site
Auditorium
2

Topics

Presentation and performance
Total ECTS (Creditpoints):
3.00
Contact hours:
20 Academic Hours
Final Examination:
Exam

Bibliography

Required Reading

1.

Brēdemeiers K. Melnā retorika. – Rīga: Zvaigzne ABC, 2008

2.

Keigels T. Dž. Uzstāšanās māksla. – Rīga: Arka / Atēna, 2008

Additional Reading

1.

Ekman P., Friesen W. V. (2015) Unmasking the Face: A guide to recognize emotions from facial clues

2.

Экман Л., Фризен У. Узнай лжеца по выражению лица.- Москва: Питер, 2010

Other Information Sources

1.

Irmas Kalniņas konsultācija „Biznesa etiķete, komunikācija, protokols” http://www.ikkonsultacija.lv/lv_news.html