Entrepreneurship: Turning Ideas into Business
Study Course Implementer
Dzirciema street 16, Rīga, szf@rsu.lv
About Study Course
Objective
Provide students fundamental knowledge about entrepreneurship and innovation with an emphasis on aspects of building a personal business.
Preliminary Knowledge
Not required.
Learning Outcomes
Knowledge
1.Students will learn will be able to navigate the basic issues of economics and business related to starting a business, creating a business model and plan, including its strategically important components.
Skills
1.Students will be able to evaluate the possibilities of creating a new company, assess their readiness for entrepreneurship and commercialize business ideas. They will know how to use business analysis tools, will develop the ability to evaluate business risks and interrelationships.
Competences
1.Students will be aware of the process of transforming an idea into a business, learn to create a business plan and be able to argue it.
Assessment
Individual work
|
Title
|
% from total grade
|
Grade
|
|---|---|---|
|
1.
Individual work |
-
|
-
|
|
Literature reads, knowledge tests.
|
||
Examination
|
Title
|
% from total grade
|
Grade
|
|---|---|---|
|
1.
Examination |
-
|
-
|
|
Knowledge tests.
|
||
Study Course Theme Plan
-
Unaided Work
|
Modality
|
Location
|
Contact hours
|
|---|---|---|
|
On site
|
Other
|
1
|
Topics
|
Launch/Create Start-up:
Steps to create a Startup;
Growth Validation and Scaleup;
Business Funding;
Project and Portfolio Management;
Intellectual Property Fundamentals.
|
-
Unaided Work
|
Modality
|
Location
|
Contact hours
|
|---|---|---|
|
On site
|
Other
|
1
|
Topics
|
Entrepreneurship and Innovation.
Entrepreneurship and Innovation: connections and crossovers;
How to become an entrepreneur;
Creativity process and tools;
Design thinking;
Turning ideas into business: a process;
Business Plan;
Communication and pitch preparation.
|
-
Unaided Work
|
Modality
|
Location
|
Contact hours
|
|---|---|---|
|
On site
|
Other
|
1
|
Topics
|
Develop an idea into a Business:
Value Proposition;
Market Analysis;
Business Model Generation and Analysis;
Strategy Development;
Economic and Financial Analysis;
Risk Analysis.
|
-
Unaided Work
|
Modality
|
Location
|
Contact hours
|
|---|---|---|
|
On site
|
Study room
|
1
|
Topics
|
Entrepreneurship and Innovation.
Entrepreneurship and Innovation: connections and crossovers;
How to become an entrepreneur;
Creativity process and tools;
Design thinking;
Turning ideas into business: a process;
Business Plan;
Communication and pitch preparation.
|
-
Unaided Work
|
Modality
|
Location
|
Contact hours
|
|---|---|---|
|
On site
|
Study room
|
1
|
Topics
|
Develop an idea into a Business:
Value Proposition;
Market Analysis;
Business Model Generation and Analysis;
Strategy Development;
Economic and Financial Analysis;
Risk Analysis.
|
-
Unaided Work
|
Modality
|
Location
|
Contact hours
|
|---|---|---|
|
On site
|
Study room
|
1
|
Topics
|
Launch/Create Start-up:
Steps to create a Startup;
Growth Validation and Scaleup;
Business Funding;
Project and Portfolio Management;
Intellectual Property Fundamentals.
|
Bibliography
Required Reading
Jonathan Reuvid. (2019) Start Up Wise: Your Step-by-step Guide to the Seven Stages of Success. London: Legend Business
Jablonski, A. (2017) Business Models : Strategies, Impacts and Challenges. Hauppauge, New York: Nova Science Publishers, Inc (Business Issues, Competition and Entrepreneurship Management Science: Theory and Applications).
Additional Reading
Rizwan Virk. (2020) Startup Myths and Models : What You Won’t Learn in Business School. New York: Columbia Business School Publishing.