Veidlapa Nr. M-3 (8)
Study Course Description
Crisis Communication
Course Code
KF_064
Branch of Science
Media and communications
ECTS
3.00
Target Audience
Communication Science
LQF
Level 6
Study Type And Form
Full-Time
Study Course Implementer
Course Supervisor
Ruta Siliņa
Structure Unit Manager
Ieva Puzo
Structural Unit
Faculty of Social Sciences
Contacts
Dzirciema street 16, Rīga, szf@rsu.lv
About Study Course
Objective
The aim of course is to develop students' crisis management skills, including the skills to recognize crisis situations, to understand the specifics of each crisis and of being able to find the best communication solutions for crisis management. The course is designed to introduce students with the theoretical basis of crisis management and crisis communication, identification and assessment of possible crisis situations, preparation for them, action and communication in a crisis, public opinion and cooperation with the mass media. At the end of the course, students will have the opportunity to apply the acquired knowledge in crisis communication simulation.
Preliminary Knowledge
Basic knowledge of communication and public relations.
Learning Outcomes
Knowledge
1.In the course of the course, students will be provided with knowledge about crisis management and crisis communication, identifying and evaluating crisis situations, as well as actions during a crisis.
Skills
1.The aim of the course is to develop students' crisis management skills, including the skills to recognize crisis situations, understand the needs of each situation and be able to identify the best communication solutions for crisis management.
Competences
1.Providing support to the organization's management and communication manager in crisis management and crisis communication situations and the ability to practically organize communication in crisis situations.
Assessment
Individual work
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Title
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% from total grade
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Grade
|
|---|---|---|
|
1.
Individual work |
-
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-
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|
Homework, case analysis, exam. See the course description (word) in e-studies with a detailed description of the tasks.
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||
Examination
|
Title
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% from total grade
|
Grade
|
|---|---|---|
|
1.
Examination |
-
|
-
|
|
See course description (word) in e-studies with a detailed description of tasks
|
||
|
2.
Examination |
-
|
-
|
|
Homework, case analysis, exam - analysis, ability to apply theoretical knowledge, reasoning of proposed solutions, conclusions and proposals.
|
||
Study Course Theme Plan
FULL-TIME
Part 1
-
Lecture
|
Modality
|
Location
|
Contact hours
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|---|---|---|
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On site
|
Auditorium
|
2
|
Topics
|
Introduction in crisis communication
|
-
Lecture
|
Modality
|
Location
|
Contact hours
|
|---|---|---|
|
On site
|
Auditorium
|
2
|
Topics
|
Anatomy of crisis
|
-
Class/Seminar
|
Modality
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Location
|
Contact hours
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|---|---|---|
|
On site
|
Auditorium
|
2
|
Topics
|
Identification of crisis, types and vulnerability
|
-
Lecture
|
Modality
|
Location
|
Contact hours
|
|---|---|---|
|
On site
|
Auditorium
|
2
|
Topics
|
Preparing for crisis situations. Crisis management and communication plan
|
-
Class/Seminar
|
Modality
|
Location
|
Contact hours
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|---|---|---|
|
On site
|
Auditorium
|
2
|
Topics
|
Crisis case study analysis
|
-
Lecture
|
Modality
|
Location
|
Contact hours
|
|---|---|---|
|
On site
|
Auditorium
|
2
|
Topics
|
Crisis situation management
|
-
Class/Seminar
|
Modality
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Location
|
Contact hours
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|---|---|---|
|
On site
|
Auditorium
|
2
|
Topics
|
Latest findings on crisis communication
|
-
Lecture
|
Modality
|
Location
|
Contact hours
|
|---|---|---|
|
On site
|
Auditorium
|
2
|
Topics
|
Public opinion and mass media in crisis situations
|
-
Lecture
|
Modality
|
Location
|
Contact hours
|
|---|---|---|
|
On site
|
Auditorium
|
2
|
Topics
|
Ethics aspects and role of leader in crisis
|
-
Class/Seminar
|
Modality
|
Location
|
Contact hours
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|---|---|---|
|
On site
|
Auditorium
|
2
|
Topics
|
Final research
|
Total ECTS (Creditpoints):
3.00
Contact hours:
20 Academic Hours
Final Examination:
Exam (Written)
Bibliography
Required Reading
1.
Coombs W. T. Ongoing crisis communication: Planning, Managing, and Responding. 5th ed. -SAGE Publications, Inc; 2019
2.
Hornmoen H., Backholm K. Social Media Use in Crisis and Risk Communication: Emergencies, Concerns and Awareness. -Emerald Publishing Limited, 2018
3.
Lehtonens J, Siliņa R., Ābelniece B. Riska un krīze komunikācija. -Rīga: SIA Biznesa Augstskola Turība, 2011
Additional Reading
1.
The Handbook of Crisis Communication. Edited by W. Timothy Coombs and Sherry J. Holladay . 2010
2.
OECD Risk Management: STRATEGIC CRISIS MANAGEMENT // Charles Baubion
Other Information Sources
1.
Crisis Managemetn and Communications