Veidlapa Nr. M-3 (8)
Study Course Description

Public Opinion and Electoral Behaviour

Main Study Course Information

Course Code
PZK_104
Branch of Science
International Politics; Political science
ECTS
3.00
Target Audience
Political Science
LQF
Level 6
Study Type And Form
Full-Time

Study Course Implementer

Course Supervisor
Structure Unit Manager
Structural Unit
Faculty of Social Sciences
Contacts

Dzirciema street 16, Rīga, szf@rsu.lv

About Study Course

Objective

The aim of the course is to introduce students to the basic principles of public opinion formation, as well as models for the formation and forecasting of voter behaviour.

Preliminary Knowledge

Secondary school education.

Learning Outcomes

Knowledge

1.-

Skills

1.-

Competences

1.-

Assessment

Individual work

Title
% from total grade
Grade
1.

Individual work

-
-

Examination

Title
% from total grade
Grade
1.

Examination

-
-

Study Course Theme Plan

FULL-TIME
Part 1
  1. Lecture

Modality
Location
Contact hours
On site
Auditorium
2

Topics

-
  1. Lecture

Modality
Location
Contact hours
On site
Auditorium
2

Topics

-
  1. Lecture

Modality
Location
Contact hours
On site
Auditorium
2

Topics

-
  1. Lecture

Modality
Location
Contact hours
On site
Auditorium
2

Topics

-
  1. Lecture

Modality
Location
Contact hours
On site
Auditorium
2

Topics

-
  1. Lecture

Modality
Location
Contact hours
On site
Auditorium
2

Topics

-
  1. Lecture

Modality
Location
Contact hours
On site
Auditorium
2

Topics

-
  1. Lecture

Modality
Location
Contact hours
On site
Auditorium
2

Topics

-
  1. Class/Seminar

Modality
Location
Contact hours
On site
Auditorium
2

Topics

-
  1. Class/Seminar

Modality
Location
Contact hours
On site
Auditorium
2

Topics

-
  1. Class/Seminar

Modality
Location
Contact hours
On site
Auditorium
2

Topics

-
  1. Class/Seminar

Modality
Location
Contact hours
On site
Auditorium
2

Topics

-
Total ECTS (Creditpoints):
3.00
Contact hours:
24 Academic Hours
Final Examination:
Exam (Written)

Bibliography

Required Reading

1.

A.Vorobjovs. Sociālā psiholoģija. R., 2003.

2.

Butterick, Keith Introducing public relations :theory and practice. Los Angeles [etc.] : Sage, 2011.

3.

Consumer behavior: the psychology of marketing. http://www.consumerpsychologist.com/

4.

Gilpin, R. Global Political Economy. Princeton: Princeton University Press, 2001.

5.

Jevons, W.S. The theory of political economy. New York: Elibron, 2006.

6.

Karpova Ā. Personība.Teorijas un to radītāji. R., 1997.

7.

Keynes, J.M. The general theory of employment, interest and money. - London: Prometheus Books, 1997.

8.

Lees-Marshment, Jennifer. Political marketing :principles and applications /Jennifer Lees-Marshment.London ; New York : Routledge, 2009.

9.

Marx, K. A Contribution to the Critique of Political economy. - New York, International Publishers, 1979.

10.

Myers D.Social Psychology, 9 ed., 2010

11.

Political Parties & Electoral Change. Ed. by Mair, P., Muller, W.C., Plasser, F. - London, Thousand Oaks; New Delhi: SAGE.

Additional Reading

1.

Political Parties. Old Concepts and New Challenges. Ed. by Gunther, R., Montero, J. R., Linz, Juan J. - Oxford University Press, 2002.

2.

Reņģe V. Sociālā psiholoģija.R., 2002

3.

Rima, I. Development of economic analysis. - London: Routledge, 2009.

4.

Routledge handbook of political management /edited by Dennis W. Johnson. New York ; London : Routledge, 2009.

5.

S.Omārova.Cilvēks dzīvo grupā. R.,2002.

6.

Sartori, G. Parties and Party Systems: a Framework for Analysis. - Colchester, 2005.

7.

Ware, A. Political Parties and Party Systems. - Oxford, 1996.

8.

Wilcox, Dennis L. Public relations :strategies and tactics. Boston, MA : Pearson/Allyn and Bacon, 2012