Veidlapa Nr. M-3 (8)
Study Course Description
Sustainable Business and Marketing
Course Code
SZF_243
Branch of Science
Business Management; Economics and Business; Marketing
ECTS
3.00
Target Audience
Business Management; Management Science; Marketing and Advertising
LQF
All Levels
Study Type And Form
Full-Time
Study Course Implementer
Course Supervisor
Santa Bormane
Structure Unit Manager
Ieva Puzo
Structural Unit
Faculty of Social Sciences
Contacts
Dzirciema street 16, Rīga, szf@rsu.lv
About Study Course
Objective
Develop participants’ understanding of the principles of sustainable entrepreneurship by promoting the acquisition of practical skills to start work on the implementation of sustainable entrepreneurial initiatives in entrepreneurship.
Preliminary Knowledge
Students need prerequisites on management theory, business management methods, principles, organisation of business and marketing.
Learning Outcomes
Knowledge
1.Understanding the integration of sustainability principles into business.
Skills
1.Ability to assess the business-specific course of action and implement rational business activities that reduce business risks.
Competences
1.Developed skills to comprehensively identify and assess the causes of problems and find solutions.
Assessment
Individual work
|
Title
|
% from total grade
|
Grade
|
|---|---|---|
|
1.
Independent work |
40.00% from total grade
|
Test
|
|
Collection of data on a particular object |
||
Examination
|
Title
|
% from total grade
|
Grade
|
|---|---|---|
|
1.
Final exam |
60.00% from total grade
|
10 points
|
|
Presentation of analytical strategy. Discussion. |
||
Study Course Theme Plan
FULL-TIME
Part 1
-
Lecture
|
Modality
|
Location
|
Contact hours
|
|---|---|---|
|
On site
|
Study room
|
2
|
Topics
|
The framework for sustainable business: opportunities and challenges. Normative.
|
-
Class/Seminar
|
Modality
|
Location
|
Contact hours
|
|---|---|---|
|
On site
|
Study room
|
2
|
Topics
|
The framework for sustainable business: opportunities and challenges. Normative.
|
-
Lecture
|
Modality
|
Location
|
Contact hours
|
|---|---|---|
|
On site
|
Study room
|
2
|
Topics
|
Product and service lifecycle and value chain. Marketing and communication.
|
-
Class/Seminar
|
Modality
|
Location
|
Contact hours
|
|---|---|---|
|
On site
|
Study room
|
2
|
Topics
|
Product and service lifecycle and value chain. Marketing and communication.
|
-
Lecture
|
Modality
|
Location
|
Contact hours
|
|---|---|---|
|
Off site
|
Study room
|
2
|
Topics
|
Digitisation and innovation.
|
-
Class/Seminar
|
Modality
|
Location
|
Contact hours
|
|---|---|---|
|
Off site
|
Study room
|
2
|
Topics
|
Digitisation and innovation.
|
-
Lecture
|
Modality
|
Location
|
Contact hours
|
|---|---|---|
|
On site
|
Study room
|
2
|
Topics
|
Cooperation, planning and supply chains.
|
-
Class/Seminar
|
Modality
|
Location
|
Contact hours
|
|---|---|---|
|
On site
|
Study room
|
2
|
Topics
|
Cooperation, planning and supply chains.
|
-
Lecture
|
Modality
|
Location
|
Contact hours
|
|---|---|---|
|
On site
|
Study room
|
2
|
Topics
|
Risk management. Performance evaluation.
|
-
Class/Seminar
|
Modality
|
Location
|
Contact hours
|
|---|---|---|
|
On site
|
Study room
|
2
|
Topics
|
Risk management. Performance evaluation.
|
-
Lecture
|
Modality
|
Location
|
Contact hours
|
|---|---|---|
|
On site
|
Study room
|
2
|
Topics
|
Final test: presentations, discussion. Feedback.
|
-
Class/Seminar
|
Modality
|
Location
|
Contact hours
|
|---|---|---|
|
On site
|
Study room
|
2
|
Topics
|
Final test: presentations, discussion. Feedback.
|
Total ECTS (Creditpoints):
3.00
Contact hours:
24 Academic Hours
Final Examination:
Exam
Bibliography
Required Reading
1.
Management for Sustainable Development. (2024). Denmark: River Publishers. p. 188
2.
United Nations. Global Sustainable Development Report
3.
OECD DUE DILIGENCE GUIDANCE FOR RESPONSIBLE BUSINESS CONDUCT
4.
Bormane, S., & Tiunčika, L. (2024). MEASUREMENT OF SUSTAINABLE ENTREPRENEURSHIP – BENEFITS IN A BREEZE: A REVIEW. In Annual 30th International Scientific Conference "Research for Rural Development 2024": Proceeding (Vol. 39, pp. 101-107). (RESEARCH FOR RURAL DEVELOPMENT; Vol. 39). Latvia University of Life Sciences and Technologies.
5.
Bormane, S., Šķiltere, D., & Batraga, A. (2017). Sustainability – Economic, Environmental and Public Issues. Marketing Possibilities. Regional Formation and Development Studies, 23(3), 21-35.