Communication Policy in the European Union
Study Course Implementer
Dzirciema street 16, Rīga, szf@rsu.lv
About Study Course
Objective
Preliminary Knowledge
Learning Outcomes
Knowledge
1.After mastering the course students formulate EU communication policy goals, basic principles, rationale for creation and implementation specifics.
Skills
1.After mastering the course students analyse the specifics of implementation of EU communication policy, tools used and operation mechanisms.
Competences
1.After mastering the course students critically evaluate EU communication campaigns.
Assessment
Individual work
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Title
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% from total grade
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Grade
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|---|---|---|
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1.
Individual work |
-
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-
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Evaluation of the EU communication campaign.
Distance students are required to prepare a general overview - a presentation on EU communication policy.
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Examination
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Title
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% from total grade
|
Grade
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|---|---|---|
|
1.
Examination |
-
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-
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|
The final grade (in a 10-point grading scale) is formed by 2 (two) works – seminar work and examination work in accordance with the specified share in the final mark:
Seminar work (40%):
Presentation on one of classes 8 – 10 – seminar topics at the student’s discretion.
Time allocated for a presentation ~ 10 minutes during classes 8 – 10 – seminar, including questions and a discussion.
The presentation should include student’s understanding of the matter being studied, research results, as well as conclusions and proposals for improvement of communication practices.
The presentation should also be submitted electronically (by sending to the university lecturer’s e-mail) on the next day after the last class (Sunday until 23:59).
If it is impossible to participate in the seminar, individual work should be submitted to the university lecturer electronically (by sending to the university lecturer’s e-mail) on the day of the seminar before the seminar.
Examination work: Report (60%):
Approach chosen by the student to the disclosure of the report topic (seminar topic 5).
Minimum scope – 15 A4 pages. Report preparation (pursuant to RSU requirements), including text font size 12 points, Times New Roman, line spacing 1.5. Smaller characters may be used in tables, figures.
Within 1 week of the end of the course (Sunday until 23:59) it should be submitted in a written form (by sending to the university lecturer’s e-mail).
If the deadline for submission of works is not observed, the mark will be lowered by 1 point for each work (2 works in total).
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Study Course Theme Plan
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Lecture
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Modality
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Location
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Contact hours
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|---|---|---|
|
On site
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Auditorium
|
2
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Topics
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What is the EU communication policy?
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-
Lecture
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Modality
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Location
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Contact hours
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|---|---|---|
|
On site
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Auditorium
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2
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Topics
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History and most important treaties of the European Union. European Union citizenship and national identity.
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-
Lecture
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Modality
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Location
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Contact hours
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|---|---|---|
|
On site
|
Auditorium
|
2
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Topics
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European Union communication subjects – European Union institutions.
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Lecture
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Modality
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Location
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Contact hours
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|---|---|---|
|
On site
|
Auditorium
|
2
|
Topics
|
Presidency of the Council of the EU. Priorities, activities and practical aspects of communication of the Presidency.
|
-
Class/Seminar
|
Modality
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Location
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Contact hours
|
|---|---|---|
|
On site
|
Auditorium
|
2
|
Topics
|
Latvian Presidency of the Council of the EU: evaluation of communication practices.
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-
Lecture
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Modality
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Location
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Contact hours
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|---|---|---|
|
On site
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Auditorium
|
2
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Topics
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Involvement in decision-making processes of the European Union. Public opinion polling and shaping in European Union Member States.
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-
Lecture
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Modality
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Location
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Contact hours
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|---|---|---|
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On site
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Auditorium
|
2
|
Topics
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Communication tools of the European Union. Communication of the European Union with regard to the youth target group.
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-
Class/Seminar
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Modality
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Location
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Contact hours
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|---|---|---|
|
On site
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Auditorium
|
2
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Topics
|
Similarities and differences in communication of leaders of the EU Member States in relation to the war in Ukraine and the EU – Russia relations.
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-
Class/Seminar
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Modality
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Location
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Contact hours
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|---|---|---|
|
On site
|
Auditorium
|
2
|
Topics
|
European Union in national media. Analysis of trends and communication practices.
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-
Class/Seminar
|
Modality
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Location
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Contact hours
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|---|---|---|
|
On site
|
Auditorium
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2
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Topics
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Evaluation of communication practices of the European Union institutions.
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Bibliography
Required Reading
Other Information Sources
- Eiropas politiskie izaicinājumi Eiropas Parlamenta vēlēšanu un Latvijas prezidentūras ES padomē kontekstā (2014)
- Warleigh, Alex. European Union: The Basics. 2nd ed. London: Routledge, 2009. (1.-140.lpp.)
- McGiffen, Steven P. The European Union: A Critical Guide. 2nd Ed. London: Pluto Press, 2005. (1.-50., 57.-68. lpp).
- Latvijas prezidentūras Eiropas Savienības Padomē sekretariāts http://www.es2015.lv/lv/
- Eirobarometra aptauja:
- ES Padomes rezolūcija (2009. gada 27. novembris) par atjauninātu regulējumu Eiropas sadarbībai jaunatnes jomā (2010–2018)